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About HR Matters E-Tips
Publishing Schedule
Circulation Information
Content
Sample Issues
Ad Rates, Positions, Format
Payment Terms
Agency Discounts
Reservations and
Ad/Content Coordination
About Personnel Policy
Service, Inc.
Contact Us
About HR Matters E-Tips
HR Matters E-Tips was launched in October 1999 and has been published
continuously ever since. The content is the original copyrighted work of
Personnel Policy Service, Inc.
Subscribers like HR Matters E-Tips because it is:
- Well-written
- Concise
- Accurate
- One topic per issue
- Useful for training staff
- Free
Sponsors like HR Matters E-Tips because it:
- Reaches a targeted responsive group
- Provides consistent lead and order flow
- Is 100% opt-in
- Provides a professional setting for ads
- Gets quick results
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Publishing Schedule
HR Matters E-Tips is published every week, usually on Tuesdays (except for
the 3rd week of December).
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Circulation Information
HR Matters E-Tips is a free weekly e-mail publication that goes to over
60,000 opt-in subscribers. The content is targeted to HR Professionals, and
others interested in HR policy and compliance, including managers, business
owners, and consultants.
Subscribers include customers of Personnel Policy Service, web site
visitors, and search engine referrals.
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Content
HR Matters E-Tips offers an easy way for HR Professionals to stay on top of
employment law compliance and personnel management. The tips can be used as
a handy resource for answering HR questions or as a training tool for
supervisors and managers.
Rather than bombarding readers with many topics each week, HR Matters E-Tips
covers just *one topic* each week, which subscribers prefer. Each issue
contains 400-1000 words, excluding advertising copy.
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Sample Issues
Below are three sample issues of HR Matters E-Tips:
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Ad Rates, Position, Format
Rates - Current circulation count is
65,000 subscribers (and growing).
1x - $3000 per ad
2x - $2700 per ad
3x - $2300 per ad
4x - $2000 per ad
Position - When you place an ad in HR
Matters E-Tips, you will have exclusive position: at the top and, if you
wish, a smaller ad in the middle of the issue (no extra charge). You will
not share the space with any other outside advertiser.
Size requirements - Ad copy should be no
more than 150 words. The majority (90%) of the subscribers receive the
newsletter in HTML format, so you can include a graphic with your ad if you
want. You also need to include the tracking URL for your landing page with
your ad copy.
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Payment Terms
We accept Visa, Mastercard, American Express, and checks. First-time
advertisers are requested to submit payment upfront. Otherwise, you will be
invoiced once your ad is published.
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Agency Discounts
If you are a recognized advertising agency, we will give you a 15% discount
on any sponsorship placements.
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Reservations and
Ad/Content Coordination
We prefer to have your reservation and ad copy at least two weeks before
your ad runs. Please contact us for available dates.
If you would like to coordinate your ad with editorial content, contact us
to discuss the details.
Call toll-free 800-437-3735.
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About Personnel Policy
Service, Inc.
Since 1972, Personnel Policy Service, Inc. (PPS) has focused on serving the
growing needs of employers for practical HR policy and compliance solutions.
Over the years, we have developed comprehensive databases of HR policies,
best practices, and legal explanations that serve as the core for our
specialized publications. Our flagship service, the Personnel Policy Manual,
is referred to by many as the "Bible" of HR policy information. Nationwide,
thousands of HR professionals, business owners, consultants, and lawyers
rely on it for quick answers, thorough research, and ready-to-use models.
Headquartered in Louisville, Kentucky, PPS was founded by Jay and Leslie
Norman and is now moving into its second generation as the Normans' two
daughters are both active in the business. We pride ourselves on being small
enough to maintain a "family" tradition of high quality and personalized
service, but large enough to provide in-depth analysis and cutting-edge
solutions for the toughest HR problems.
In addition to HR Matters E-Tips, the company publishes:
- Personnel Policy Manual Service
- HR Policy Answers on CD
- HR Matters print newsletter
- Instant HR Policies
Personnel Policy Service maintains the following web sites:
www.ppspublishers.com
www.instanthrpolicies.com
www.hrpolicyanswers.com
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Contact Us
If you would like more information about HR Matters E-Tips sponsorships,
stand-alone emails to our in-house lists, or other focused marketing
opportunities, please contact:
Elise Whitman
Marketing Director
Tel: 1-800-437-3735
Fax: 1-800-755-7011 |
Personnel
Policy Service, Inc.
Human Resources
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